Prime Time Boiler
Sector
Boiler provider company
Services
SMM
Lead time
01 week
Working relationship
07 months
Introduction
One of the top providers of boilers, Prime Time Boiler, realized how crucial social media marketing was to connecting and interacting with their target market. To improve their social media presence and raise brand awareness, they turned to a digital agency’s experience.
Problem Statement
Due to a lack of an established social media strategy, Prime Time Boiler found it difficult to engage with their audience on Facebook, Instagram, and Twitter. Their previous social media initiatives were inconsistent and did not provide quality leads or engagement.
Task
Redesigning Prime Time Boiler’s social media presence and creating a thorough plan to raise brand awareness, improve website traffic, and eventually enhance sales fall to the digital agency. On social media, they had to position Prime Time Boiler as a trustworthy and knowledgeable voice in the boiler sector.
Solution
Prime Time Boiler’s account was given a dedicated Social Media Marketing Manager and Assistant by the digital agency. To guide their approach, they collectively carried out a comprehensive study of the company’s target market, competitors, and market trends.
A content calendar was put into place by the team to guarantee relevant and consistent posts on all social media platforms. To promote user participation and start conversations, they produced interesting content such as thought-provoking essays, captivating images, and interactive surveys.
The agency also made sure Prime Time Boiler’s social media accounts accurately represented the company’s identity and fundamentals by optimizing them. Additionally, they used targeted advertising strategies to expand their audience and increase website traffic for Prime Time Boiler.
Results
