Instagram Shop

Sector

Bathroom supply store

Services

Web development

Lead time

02 week

Working relationship

01 years

Introduction

Welcome to the case study of our digital agency’s work with a bathroom supply store’s. We’ll walk you through the challenges, tasks, solutions, and results achieved through our collaboration.

Problem Statement

The store lacked visibility and engagement on their Instagram shop despite having quality products. They struggled to convert followers into customers and maximize the potential of their online presence.

Google Ads campaign setup interface with targeting options and ad creation tools

Task

Website optimization process for SEO displayed on a computer screen

Our job was to design an Instagram store that would allow the bathroom supply retailer’s followers to browse and buy products with ease. Our goal was to increase sales and engagement by optimizing the customer journey from search to purchase.

Solution

We created a thorough plan to meet the client’s demands, which included opening an Instagram store with a direct connection to their product catalog. We carefully selected eye-catching content that emphasized the qualities and advantages of the furniture, attracting viewers in for more. Shoppable articles and posts allowed users to easily go from browsing to buying without ever leaving their device.

 

Social media campaign dashboard displaying detailed analytics and metrics

Results

The client saw a notable rise in online sales and engagement statistics after the Instagram shop was put into place. A significant increase in conversion rates from Instagram traffic suggests better product accessibility and user experience. The customer also experienced an increase in brand visibility and follower involvement, which strengthened their position in the online market.

 

 

 
 
 
Digital marketing team strategizing during a project meeting
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