Instagram Shop
Sector
Bathroom supply store
Services
Web development
Lead time
02 week
Working relationship
01 years
Introduction
Welcome to the case study of our digital agency’s work with a bathroom supply store’s. We’ll walk you through the challenges, tasks, solutions, and results achieved through our collaboration.
Problem Statement
The store lacked visibility and engagement on their Instagram shop despite having quality products. They struggled to convert followers into customers and maximize the potential of their online presence.
Task
Our job was to design an Instagram store that would allow the bathroom supply retailer’s followers to browse and buy products with ease. Our goal was to increase sales and engagement by optimizing the customer journey from search to purchase.
Solution
We created a thorough plan to meet the client’s demands, which included opening an Instagram store with a direct connection to their product catalog. We carefully selected eye-catching content that emphasized the qualities and advantages of the furniture, attracting viewers in for more. Shoppable articles and posts allowed users to easily go from browsing to buying without ever leaving their device.
Results
The client saw a notable rise in online sales and engagement statistics after the Instagram shop was put into place. A significant increase in conversion rates from Instagram traffic suggests better product accessibility and user experience. The customer also experienced an increase in brand visibility and follower involvement, which strengthened their position in the online market.